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What We Really Do at Lyons Digital Media:

A quick bit of history. Jonathan Lyons started Lyons Digital Media in 1991 as a graphic design studio. Jonathan won an Addy award for brochure design and a communicator award for a book design. His career has followed a trajectory intersection of communication and technology, from early desktop publishing to CD ROM development and now website hosting and development.

At Lyons Digital Media, we focus on small businesses and associations. Our target projects are under $10,000, with most projects budgeted between $2,000 and $6,000. But if you have more time than money, Lyons Digital Media can get you started for as little as $100 a year with a hosting plan.

A hosting plan is like leasing a space for your business or association. We provide a number of tools to help you build a successful website. The most basic need of most businesses is getting known, also called “creating a presence.” It's that security of knowing that when someone wants your services, they can find you.

 We have many great tools for our hosting customers, like email accounts that you can create and change on your own and daily visitor statistics that you can check any time you want. You don't need to ask your webmaster for the information since it will be at your fingertips. Another really cool feature we offer is the Fantastico software installer.

Fantastico is a commercial subscription product for installing about fifty different web based, open source applications from blogs to online billing and surveys. For the vast majority of customers, the biggest need is content management.

Content management systems or CMS are programs that let you type anything you want, add pictures, videos or other media and publish it on your website without ever having to touch HTML or any other code. So, if you have a CMS, you don't need to learn website development to add new pages or pictures to your own website. You don't need to submit the content to your webmaster and wait a week for her to add it to the page. You type it and it's done.

So, for $100 and a little bit of your time, you can build a great website on your own with Lyons Digital Media. Jonathan Lyons or Barbara Forbes-Lyons can answer any questions you have as you work through making your own website.

The next step in the process is to customize your CMS and to extend its functions. We work with a few CMS products, but one of my favorites is called Joomla. For Joomla alone there are over 9000 plugins and extensions that add features to your website, with little to no knowledge of computer programming languages. On a similar note, WordPress and Drupal also have very active community and developer support with thousands of plugins available for each product. Our specialty at Lyons Digital Media is matching our clients needs with the right CMS and extensions to build a useful website.

For example, if you manufacture a product, we can add a dealer locator function to your website to show the nearest dealer to a website visitor. If you need to have documents available for downloads, we have “document management” for you. In the most basic terms, if you've seen another website doing something that you want on your own website, let us know. We can probably do the same thing for you.

Just installing free software and extensions doesn't make a website worth thousands of dollars. That's only the beginning. Our process is methodical and designed to meet your needs. We always begin with a needs assessment meeting. We determine the costs associated with building your custom website from graphic design to custom configuration and data migration from your old website. Lyons Digital Media provides on site or telephone training. Finally we add extra support tickets, because we know that you will have questions over time and we don't want to nickel and dime you to death for simple answers. When all is said and done, this is your website and we believe that you should be in control of your own information.

Finally, the Internet landscape has changed. Your website is no longer an island. It is part of an entire Internet ecosystem which includes search engines, social media and your customers and clients. Most of our projects now include integrating your website into these services.

One particular need, is not having to jump between multiple channels to get your message out. Our sites can now tweet for you. Your website can be configured to track your customers, update your Facebook page and to send your email newsletter. Your website is the center of your universe and we have tools to bring all of these external services together, working for you, making your time more efficient. If you have any questions at all, call or contact Lyons Digital Media.